MARKET POSITIONS OF THE MEDIA BRANDS AT JP/POLITIKENS HUS


Each month JP/Politikens Hus is in contact with more than 3 million Danes through our digital and printed media – each month 65 pct. of the Danish population above 12 years read and engage with one or more of our media. More than 50 pct. of the time spent on top 20 Danish digital commercial news sites is spent with our media.

 

 

Digital market positions

 

Visits

 

 

 

 

April 2018

March 2017

April 2017

Ekstra Bladet

80.841.289

87.479.250

68.994.864

Jyllands-Posten

11.381.840

12.806.912

10.603.812

Politiken

11.556.980

12.887.898

11.529.250

Finans

4.024.136

4.714.263

3.332.163

Lokalavisen.dk

2.108.523

3.069.383

2.983.085

JP/Politikens Hus

109.912.768

120.957.706

97.443.178

 

Page views

 

 

 

 

April 2018

Marts 2018

April 2017

Ekstra Bladet

313.958.851 318.753.517 276.675.648

Jyllands-Posten

25.364.950 28.349.669 24.757.760

Politiken

23.784.509 25.163.038 24.154.865

Finans

5.616.547 6.571.339 4.995.423

Lokalavisen.dk

3.860.358 5.718.493 5.015.633

JP/Politikens Hus

372.585.215

384.556.056 335.599.329

 

Number of readers (print and e-newspaper)

 

Number of readers

Weekdays

Sundays

Ekstra Bladet

103.000

115.000

Jyllands-Posten

200.000

234.000

Politiken

263.000

303.000

Source: Index DK/Kantar Gallup (2nd half 2017).


Politikens Lokalaviser has 35 local newspapers in Denmark and a weekly gross number of readers of 771.000.
Source: Index DK/Kantar Gallup latest year base (3rd quarter, 2017)

 

Politikens Lokalaviser has 29 local newspapers in Sweden and a weekly gross number of readers of 548.000.
Source: Orvesto Konsument / Kantar Sifo latest year base (3rd quarter, 2017)

 

 

For advertisers


If you want to know more about the possibilities for efficiently reaching your target group, read more about advertising in the media of JP/Politikens Hus here:

 

-         Ekstra Bladet - http://salg.ekstrabladet.dk/

-         Jyllands-Posten og FINANS - http://www.jyllands-posten.org/annoncering.php

-         Politiken - http://politikenannoncer.dk/

-         Politikens Lokalaviser – http://lokalavisen.dk/

-         Watch Media – http://watchmedier.dk/Annoncering/

 

 

Sources 
Digital data: CPCD (Dansk Online Index) - domestic traffic.  Link: http://danskonlineindex.dk/
Number of readers in Denmark: Index DK/Kantar Gallup. Link: http://tns-gallup.dk/statistik/laesertal
Number of readers in Sweden: Orvesto Konsument