MARKET POSITIONS OF THE MEDIA BRANDS AT JP/POLITIKENS HUS


Each month JP/Politikens Hus is in contact with more than 3 million Danes through our digital and printed media – each month 65 pct. of the Danish population above 12 years read and engage with one or more of our media. More than 50 pct. of the time spent on top 20 Danish digital commercial news sites is spent with our media.

 

 

Digital market positions

 

Visits

 

 

 

 

September 2017

August 2017

September 2016

Ekstra Bladet

74.595.377

78.702.483

68.062.545

Jyllands-Posten

11.693.892

12.265.167

11.375.643

Politiken

12.155.476

12.482.521

11.619.721

Finans

4.319.883

4.088.781

4.428.820

Lokalavisen.dk

2.462.690

2.295.014

3.271.267

JP/Politikens Hus

105.227.318

109.833.966

98.757.996

 

Page views

 

 

 

 

September 2017

August 2017

September 2016

Ekstra Bladet

305.004.887 327.051.142 249.631.249

Jyllands-Posten

27.030.589 28.460.792 25.316.630

Politiken

25.226.316 27.016.330 24.763.974

Finans

6.233.936 5.880.756 7.084.318

Lokalavisen.dk

4.203.301 3.927.325 5.559.672

JP/Politikens Hus

367.699.029

392.336.345

312.355.843

 

Number of readers (print and e-newspaper)

 

Læsertal

Weekdays

Sundays

Ekstra Bladet

110.000

111.000

Jyllands-Posten

210.000

253.000

Politiken

271.000

311.000

Source: Index DK/Kantar Gallup (1st + 2nd quarter 2017).


Politikens Lokalaviser has 42 local newspapers in Denmark and a weekly gross number of readers of 862.000.
Source: Index DK/Kantar Gallup latest year base (2016)

 

Politikens Lokalaviser has 29 local newspapers in Sweden and a weekly gross number of readers of 462.000.
Source: Orvesto Konsument / Kantar Sifo latest year base (2016)

 

 

For advertisers


If you want to know more about the possibilities for efficiently reaching your target group, read more about advertising in the media of JP/Politikens Hus here:

 

-         Ekstra Bladet - http://salg.ekstrabladet.dk/

-         Jyllands-Posten og FINANS - http://www.jyllands-posten.org/annoncering.php

-         Politiken - http://politikenannoncer.dk/

-         Politikens Lokalaviser – http://lokalavisen.dk/

-         Watch Media – http://watchmedier.dk/Annoncering/

 

 

Sources 
Digital data: CPCD (Dansk Online Index) - domestic traffic.  Link: http://danskonlineindex.dk/
Number of readers in Denmark: Index DK/Kantar Gallup. Link: http://tns-gallup.dk/statistik/laesertal
Number of readers in Sweden: Orvesto Konsument